How quickly your website loads is another key metric for SEO. It is important to remember that high search engine rankings isn’t just a bunch of tricks. Pages that rank highly are those that provide quality content on a platform that loads quickly, is both interconnected and connected to other websites and is overall user friendly.
The higher the usability index of your site the higher your page will rank. There are many things you can do to improve this such as shortening URL tags, linking to social media and having an indexed sitemap.
It is very common for many websites these days to more or less copy each other. Even if you do not do this, many sites have pages with a lot of overlapping content. Google essentially has what people call a “duplicate content” penalty. It’s not quite as severe as some people rumor it, but what it does is lower the rankings of sites that do this.
Our tool helps you see where you may be suffering from duplicate content as well as where you have unique content. This can help you to reconfigure these pages so that they do not get hit by the duplicate content penalty.