Category Archives : Digital Marketing


Key digital marketing trends to prepare for in 2018

Technology and social media have significantly changed the way businesses, and marketers think and act. The same holds true for the consumers, who are now more aware and selective when it comes to buying and interacting with products that solve their problems. And with technology interceding with social media platforms and e-commerce industry, the future Read more…


Small Business Chat: What to expect from SEO in 2018 and beyond?

It is very common to see enterprises of all sizes and categories leverage digital marketing opportunities to gain new work contracts and improve sales. It is no longer, however, sufficient to create a website and produce useful content on social networks. To be found consistently in search engine results pages (SERPS), a business owner should Read more…


5 Overlooked marketing strategies to create a winning business

Every marketer is familiar with that sinking feeling when they know they are doing everything right, marketing their product/service on all the right channels, and even going the extra mile by offering the leads some freebies but the growth isn’t as expected. Whether your goal is to enhance engagement, encourage visitors on your site to Read more…


How to write a SEO friendly blog post: the 5 things you need to know

Writing content for SEO can be difficult and time-consuming. We’ve all been there, we start writing articles for our blog and invest a lot of time and energy in creating original and valuable content, only to discover that we’re not getting the results we hoped for. It´s important to understand that writing content for search engine Read more…


Guide to create a perfect email marketing strategy

Nowadays, email is considered as one of the best channels to communicate thanks to its flexibility, universality, and familiarity. However, marketers from all over the world always have many problems using email marketing efficiently, and the main reason for that is the lack of strategies. Having an effective and unique email marketing strategy is vital Read more…